Food & Franchise Operations

With over 30 years of history and experience, the Food and Franchise Division of the Group have evolved from being a fast food owner operator into an integrated food processor / distributor and a franchisor and owner / licensee of various trademarks and brands.

As a franchisor and owner of the SugarBun Brand worldwide, the franchise department offers franchisees the rights to its proven business model, recognisable trademark, established business system, strong logistics and supply chain management.

Through initial and ongoing training programs and SOPs, franchisees are geared to operate with high industry standards of QSVC (Quality, Service, Value and Cleanliness). The franchise team value its relationship with franchisees, working closely with them on marketing strategies, advertising and promotion campaigns as well as addressing the threats and opportunities from the F&B community.

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